Foto: Ila Bêka and Louise Lemoine

Film screening: «Selling Dreams»

15. august 2018–15. september 2018

The National Museum – Architecture

Selected films from the «Living Architecture» series by Ila Bêka and Louise Lemoine. The screening will take place in the Christian Norberg-Schulz hall during the opening hours at The National Museum – Architecture. 

Selling Dreams (2016, 23 min.)
The home sharing platforms drastically changed Mark's life. From a cosy and normal family life, this young man entered in the vortex of a rather unusual and adventurous life experience.

From now on, Mark makes a living by renting beautiful flats, living himself exclusively in hotel rooms, changing address every day.

Unveiling his rare strategies of success, selling tailor made dreams for guests looking for “a true Scandinavian experience”, Mark pushes the home sharing system to its extreme. Thanks to this experience, he found a new form of freedom combining a high level of material detachment with a maximum of mobility.